Sample
Topics |
| What are the adult consumptions of regular cola drinks? (by age groups) |
| A health conscious group would like to put an ad in a magazine to reach the college age smokers. What magazines do they likely read? |
| What are the demographic characteristics of smokers ? What are their favorite cigarette brands? |
| Who watches the TV program “Jeopardy”? |
At what hotel chains do business travelers stay? |
I am marketing a new pizza product: in what magazines or TV programs should advertisements be placed? |
| What sex, age, and occupational groups are most likely to consume yogurt? |